Thursday, March 22, 2018

Facebook new challenge from unlikely source: Myspace


Satire from Ted Block

AROUND THE BLOCK

News with a Twist

Facebook’s data scandal deepens

Now also facing attack from erstwhile competitor – Myspace(!?)


Facebook is caught in the middle of a rapidly unfolding scandal over Cambridge Analytica's improper gathering of data on millions of users, and what that exposed about the company's data collection. The fiasco has drawn the interest of lawmakers and regulators and rekindled the debate over its role in the 2016 presidential election.

And the social media giant’s troubles might be getting even bigger.

Erstwhile Facebook competitor, Myspace, which was overwhelmed by the Facebook juggernaut years ago, is seeking to make a comeback at the expense of its bigger, more successful rival.


By the mid-2000’s Myspace was considered the leading social networking site and was consistently beating out main competitor Facebook in traffic. It was so successful Rupert Murdoch’s News Corporation purchased the site for $580 million in 2005. But by 2011 Myspace’s user base and traffic had so deteriorated that News Corporation sold the site for $35 million. (We cannot confirm reports that Jared Kushner, advised Murdoch on the purchase of Myspace).

Now times have changed and the current owners of Myspace are looking to take advantage of Facebook’s difficulties by launching a new advertising campaign that takes a shot at Facebook while seeking to convince its users to switch to Myspace.

While ads have not been finalized, Around the Block has learned that Myspace is working with the following potential tagline and image:


  

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