Wednesday, December 30, 2015

Bush adopting Fuller Brush & Avon Calling Tactics



AROUND THE BLOCK

News with a Twist


Jeb Bush abruptly cancels TV time to send staff into the field

Staffers will go door to door in early states



In a move unprecedented in primary history, CNN reported today that the Bush campaign will cancel $3 million in reserved television advertising in Iowa and South Carolina and is preparing to spend its money deploying upwards of 60 campaign staffers from its Miami headquarters to the first four voting states -- Iowa, New Hampshire, South Carolina and Nevada. According to CNN, the clearing of Bush's Miami headquarters will send scores of aides to knock on doors in these key states.

The operation, dubbed “Fuller Brush Man” in Iowa and “Ding, Dong Avon Calling” in the other states comes one day after Bush’s Super Pac, Right to Rise, announced that it was sending hand written letters to undecided voters in New Hampshire.


It is unknown at this point whether either the Bush campaign or Right to Rise will ask Amtrak to allow them to use Harry Truman’s famous presidential Pullman car, the Ferdinand Magellan, to mount a “whistle-stop” campaign, thereby completing their retro campaigning triple play.



Given concerns about privacy and security, there is some question among professional political pundits as to whether a door-to-door campaign can be effective in 2016. According to a snap poll taken by Around The Block’s snap pollster, Ajax Snap Polling, 74% of respondents never open their front door to any unsolicited door knocks or bell rings, and among those who do, 62% open the door only for Seventh Day Adventist missionaries while less than 3% open the door to the guy who paints your house number on the curb.

When asked for comments on this new door-door tactic, Bush's father, former president George H.W. Bush said, "it worked for me in 1992", and then left to brush his hair with his circa 1947 Fuller Brush men's hairbrush.




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